public function update( $new_instance, $old_instance ) {

    $new_instance['title']          = wp_strip_all_tags( $new_instance['title'] );
    $new_instance['bio_text']       = current_user_can( 'unfiltered_html' ) ? $new_instance['bio_text'] : genesis_formatting_kses( $new_instance['bio_text'] );
    $new_instance['page_link_text'] = wp_strip_all_tags( $new_instance['page_link_text'] );

    return $new_instance;

  }